Alizarin crimson (pigment index number PR83) is a synthetic lake pigment which was developed as a replacement for madder lake, a historical pigment used since antiquity. It is a deep, cool red with a high tinting strength and, despite concerns about its lightfastness, many artists find the colour indispensable.
The History of Alizarin Crimson
The history of alizarin crimson begins with the madder plant. The natural red dye, made from the root of the madder plant, was first used to dye fabrics over 3000 years ago and it was one of the first dyes to be made into a lake pigment. Lake pigments are created by fixing a soluble dye to a mordant – an inert, colourless substance (usually a metallic salt). The result is an insoluble pigment, suitable for grinding into a binder to make paint.
Madder lake, also known as rose madder, is a fugitive pigment that was used extensively during the Renaissance. As the popularity of oil painting spread, its transparency made it ideal for glazing techniques. In the nineteenth century, madder became the first natural dye to be produced synthetically. The synthetic dye, called alizarin crimson, was much cheaper to produce than rose madder. For artists, it was a better alternative to rose madder because of its improved lightfastness and higher tinting strength.

Winsor and Newton Professional Watercolour, Rose Madder Genuine (NR9) and Daniel Smith Watercolour, Alizarin Crimson (PR83)
Mixing with Alizarin Crimson
Because of its blue hue, it is easily persuaded to make dark maroons and purples with ultramarine blue:

Alizarin Crimson (PR83) with Ultramarine Blue Red Shade (PB29), both Jackson’s Professional Oil Paint
Mixing with yellow creates fiery oranges. Combining with a genuine cadmium yellow would make the mixture very opaque, but as this Cadmium Medium Hue is more transparent than a genuine cadmium pigment, some of the translucency of alizarin crimson is maintained:

Jackson’s Alizarin Crimson Professional Oil Paint (PR83) with Jackson’s Cadmium Yellow Medium Hue Artist Oil Paint (PY73)
As green and red are complementary colours, viridan and alizarin crimson desaturate each other to make a neutral tint which looks black in masstone. Mixing chromatic blacks, rather than using black paint straight from the tube, gives much more realistic dark tones.

Alizarin Crimson (PR83) with Viridian Green (PG18), both Jackson’s Professional Oil Paint
Lightfastness
Despite being more lightfast than its predecessor madder lake, alizarin crimson is known to fade when exposed to UV light, especially when used in dilute washes or tints. Whether or not it is suitable for professional artwork is a point of debate among artists and conservators. On his site Handprint, Bruce MacEvoy says that it fades so reliably in watercolour that he uses it as a control colour for his lightfastness tests. He concludes that PR83 is unsuitable for professional watercolour artworks.
On the other hand, research by Golden shows that the pigment has a good lightfastness rating when bound in oil and used at full strength. A UV varnish can be applied to the finished work to protect it from the effects of UV light. However, the painting should not be exhibited or stored in direct sunlight even if a UV varnish has been used.
Lightfast Alternatives to Alizarin Crimson
For artists who have concerns about the lightfastness of PR83, there are lightfast substitutes available. Below is a comparison of examples of genuine alizarin crimson paints (on the left) and alternatives (on the right):
From left to right:
Row 1: Michael Harding Oil Paint : Alizarin Crimson (PR83) and Michael Harding Oil Paint: Crimson Lake (PR149)
Row 2: Daniel Smith Extra Fine Watercolour : Alizarin Crimson (PR83) and Daniel Smith Extra Fine Watercolour : Permanent Alizarin Crimson (PR177, PV19, PR149)
Row 3: Jackson’s Artist Watercolour : Alizarin Crimson (PR83) and Michael Harding Oil Paint : Alizarin Claret (PR177)
Row 4: Jackson’s Professional Oil Paint : Alizarin Crimson and Jackson’s Artist Acrylic : Alizarin Crimson Hue (PR112, PR12)
The pigments used to recreate the colour vary, from single pigments to mixtures of two or more pigments. On the tube of Michael Harding’s Crimson Lake, it states that the pigment, PR149 (perylene maroon) is an alizarin crimson alternative. However, it leans much more towards orange. Michael Harding’s Alizarin Claret (the third swatch down on the right-hand side), is much truer to the original colour. Jackson’s Artist Acrylic Alizarin Crimson Hue (on the bottom right) is a particularly blue-toned substitute.
In the below samples, Daniel Smith Alizarin Crimson watercolour (PR83) and Daniel Smith Permanent Alizarin Crimson watercolour (PR177 PV19 PR149) are compared in mixtures. They are remarkably similar not only in colour and tinting strength, but also texture and transparency. This permanent alternative would make an excellent replacement.

Mixing Daniel Smith Alizarin Crimson watercolour (top row) and Daniel Smith Permanent Alizarin Crimson watercolour (bottom row) with Schmincke Cobalt Turquoise watercolour on Saunders Waterford High White 300gsm Watercolour Paper (NOT)

Mixing Daniel Smith Alizarin Crimson watercolour (top row) and Daniel Smith Permanent Alizarin Crimson watercolour (bottom row) with Jackson’s Ultramarine Light Artist Watercolour on Saunders Waterford High White 300gsm Watercolour Paper (NOT)
So, why does genuine alizarin crimson still hold such an appeal? Despite concerns about its permanence, it is still available in many professional oil and watercolour ranges, often as well as a permanent alternative. It could be partly that the pigment connects us to art history – it evokes the transparent glazes of madder that we see in paintings that hang on the walls of our national art museums. It is also unique as a mixing colour. Its particular depth of colour, transparency, and tinting strength make it an incredibly useful colour in an artists palette. It is not as bright as other cool red artist pigments, such as the modern quinacridone pigments, and makes uniquely deep, muted mixtures.
This article is part of an ongoing series of posts focussing on pigments, their histories, and characteristics. Read about ultramarine blue and its journey from a mineral to a synthetic pigment here.
Product ranges referenced in this article:
- Jacksons : Professional Oil Paint
- Michael Harding : Oil Paint
- Jackson’s : Artist Acrylic Paint
- Jacksons : Artist Watercolour Paint
- Daniel Smith : Watercolour Paint
- Schmincke : Horadam Watercolour Paint
- Saunders Waterford : Watercolour Paper Sheets
Other articles about colour on the Jackson’s blog:
- Indian Yellow: The Colour that Glows
- David Coles on Colour, Pigments and Paintmaking
- Why Schmincke Horadam have 20 different Green Watercolours
Further Reading:
- Bruce MacEvoy’s excellent site Handprint
- Golden’s research about the lightfastness of PR83. The article also addresses the use of UV protective varnishes.
Having mixed the black, use its grey tones to
produce a fantastic polished metal look
That sounds wonderful, thanks Paul!
An informative article, thank you. Also
answers a question I was recently asking
myself: How to mix an intense purple
close to a black. Forgive me for noticing:
“it’s predecessor”… P
Thank you, Peter! I will amend that right away
Thanks for all this information… I really
don’t know why I’ve so often reached for
the Alizarin Crimson. Ignorance and
habit maybe?
Chromatic blacks…what a rich area to
explore in a future blog! Not sure what
you mean about calling them ‘realistic’
though?
Hi Frances. I mean that mixing blacks, or rather very dark shades that are very close to black, gives you the flexibility to adjust the hue and temperature to create very nuanced dark tones. We will be writing a post about mixing chromatic blacks shortly!
Very interesting but I am not getting the
colours themselves showing which is a
shame.
We were experiencing some technical difficulties yesterday, I’m sorry about that – you should find that the images are showing now
These informative articles are a treasure. Much appreciated!
Thanks Regina!
Does Winsor and Newton no longer make their Permanent Alizarin Crimson ?
PS I should have said W&N oil paint permanent Alizarin Crimson
Hi Carinthia, yes they still make permanent alizarin crimson in their oil range. I didn’t use it when I was writing this article, but I’ve heard that it is a good match for their genuine Alizarin Crimson.
Back in 1997 Michael Wilcox In The Artists Guide to Selecting
Colours recommended Quinacridone Violet PV19 instead of Alizarin
Crimson. Is this still a very relevant light fast matter to be trusted
please?
Hi Nigel, PV19 is a very lightfast pigment. In my experience it is brighter and more pink than alizarin crimson, but you might prefer that aspect of it!
Yet another fabulous article from Jacksons –
I’m starting to build quite a collection of
really useful information! Thanks Evie.
Thanks for your kind feedback Gael!
Very interesting article, thank you. I
switched from Alizarine Crimson watercolour
to the Daniel Smith Perylene Maroon, partly
because of the Handprint comments you
mention. This Perylene Maroon is a similar
kind of a colour to the Alizarine Crimson, but
less easy to mix, I discovered – this Perylene
colour is VERY strong and unless I am
careful it overpowers the Prussian Blue I use
to make black. It makes a good black with
Phthalo Green Blue Shade though. I was
fascinated to see the Permanent Alizarine
Crimson swatches in your article – perhaps
I’ll go back to Alizarine Crimson again, this
time to the Permanent one. Many thanks!
Thanks for your comment, Jane! I love perylene maroon because it’s so dark and intense. I can imagine that it makes a wonderful black with phthalo green.
I would banned all not uv-stable pigments
from the market. I believe there are
millions of beginning artists who didn’t
know that the expensive colour they
bought will disappear in three months…
This *** code isn’t obvious for amateurs.
If your a beginner does it matter your art
is for fun. Do you need to know your art
lasts forever. How many flowers would
be less if they ‘banned’ opera rose!
Turner was warned not to use fugitive
colours but his paintings have a
wonderful exciting element now because
of it. Art is exciting and intellectually
challenging, it’s great to find out about
these materials as you go along then
you can have the choice of what and
how you use them.
Thank you, as a beginner, I do hope the
experience outweighs the paint. Likely I
will look back at this time and wish
much of it would disappear! I would
like to use it just to experience it. Won’t
all my artistic endeavors will be
practice? Meaning more opportunities
not just to experience the pleasure of
mixing and applying paint, but to learn?
My go to alternative for alizarin crimson is
PR264. In oil, I use Rembrandt’s Permanent
Madder Deep and in watercolour Holbein’s
Pyrrole Rubin carrying PR264. I strongly
recommend this pigment.
Thank you for sharing!
I have just bought a tube of Daniel
Smith Permanent Alizarin Crimson
watercolour paint, and it is stunning.
Thank you for this post.
That’s so good to hear, happy painting!
Hi Evie
You refer to silver point?
Technique
What is this please.
Silverpoint is a technique of drawing with a silver stylus on a prepared ground- it’s a lovely, delicate way of drawing. We have a post about it here if you’d like to find out more.
Enjoyed reading this article and perusing the
colour samples closely. My actual favourite
pinky colour is Rose Madder Genuine, and I
have used it a lot in flower painting, but
worry about work being exposed too long to
sunlight and fading. I will try the Daniel
Smith Alizarin Crimson… not so keen on the
Permanent one to be honest, I just don’t
think it makes such beautiful colour mixes.
Hi Jane,
I agree – Rose Madder Genuine is a beautiful colour, it’s vibrant but also so delicate. Winsor and Newton’s Permanent Rose is a good lightfast alternative. It uses a quinacridone pigment so it’s more staining and higher in tinting strength than the genuine madder pigment – but could be worth a try! If you are concerned with the lightfastness of Alizarin Crimson, Golden have done some excellent research on the effect of a UV varnish on alizarin crimson watercolour.
In the first image, madder lake (NR9) and alizarin crimson (PR83) look quite different, it’s strange that they were considered equivalent. NR9 looks much more like magenta. It would be interesting to compare these colors to carmine (the one made from cochineal).
Hi Mario. Yes you’re right, it’s much pinker than the Alizarin Crimson. There is some variation in NR9 pigments, for example Michael Harding’s Genuine Rose Madder is quite similar to Alizarin Crimson in hue, but is more muted and has a lower tinting strength.
A very interesting article. Love this colour
and the mixes it creates.
Love your blogs Evie thank you. I’m a
mature fine arts undergrad and these are
really insightful
Thank you so much Dee, I’m so glad you enjoy them!
Where can I find out which Impressionists
used Alizarin Crimson,not at Wikipedia
alas.Many thanks,Bastiaan
I’m not sure where you can find a definitive list, though I know that Renoir and Monet definitely used it. Alizarin Crimson was a relatively new pigment when the Impressionists were painting, and I imagine that most of them would have used it (or Rose Madder, its more fugitive predecessor).
This is really cool!
cool, love the color!