Schmincke : Horadam Watercolor Paint : 15ml : Alizarin Crimson

Pigment: Anthrachinone, AI
Lightfastness: *
Opacity: Semi-transparent
Description: Cool, saturated deep red, good transparency. Originally an alumina pigment lake of alizarine, the main dyestuff of the former important madder plant. Synthetic production of alizarin since 1870.

To achieve the outstanding characteristics, like reusable paint when dried on a palette and the high control of paint flow even on soft water-color papers Schmincke only use the best raw materials. In its coloristic appearance the total assortment is particularly harmonious, balanced and complete.

One main ingredient of the water-color binding medium is Kordofan Gum Arabic from the southern Sahara region. Like most natural products this traditional water-color binding medium differs from year to year. Therefore Schmincke is testing Gum Arabic every time before purchase and selects only the best crop of the respective year. This adds small but significant quality advantages. Other formula ingredients are selected equally carefully and of course are integrated in each formula in an individual optimised way to obtain a harmonious assortment, that can be easily picked up by the brush.

Another traditional quality criterion is the re-usability of the Horadam Aquarell water-colors while using the same formulation for tubes and pans. Both properties, the reusability and the control of the paint flow can only be achieved by pouring water-colors into pans in a liquid state, which is really unique.